Danish fashion brand GANNI will transition to Paris Fashion Week for its Spring/Summer 2025 runway show, marking a significant shift from its previous focus on Copenhagen Fashion Week. Although GANNI had been absent from the runway for the past two seasons, it used this period to collaborate with emerging Nordic designers on its Fabrics of the Future exhibition, which spotlighted sustainable textiles.
The brand’s official return to the runway is scheduled for Tuesday, September 24, and will establish GANNI as a permanent fixture on the Paris Fashion Week calendar.
“GANNI has made a global impact, and as we enter this new chapter of growth, showcasing in Paris is a natural evolution for our brand’s equity and scale,” said CEO Laura du Rusquec, who took over leadership in April.
The move is part of GANNI’s strategic initiative to broaden its international presence.
“Paris provides an unparalleled global platform, and we are thrilled to unveil our SS25 collection, reflecting our ongoing commitment to responsibility and innovation in the fashion industry,” du Rusquec added.
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