Prose, a leading name in personalized beauty solutions, has launched its groundbreaking end-to-end AI platform, Singular. This cutting-edge technology marks a significant milestone for the brand, empowering it to deliver bespoke beauty offerings at scale through a fusion of innovative software and hardware.
Leveraging the Singular platform, Prose has embarked on a journey of unparalleled personalization, boasting a staggering repertoire of over 15 million potential skincare formulas. This advanced platform comprises four seamlessly integrated components, each playing a crucial role in enhancing the consumer experience and driving unprecedented levels of customization.
At the core of Singular lies the Singular ID, a sophisticated module designed to analyze and capture individual beauty preferences and objectives. Utilizing this invaluable data, Singular AI Labs takes the helm, utilizing state-of-the-art algorithms to craft personalized formulas and routines tailored to each unique user.
Complementing these pivotal components are Singular Commerce and Singular Lines, which collectively facilitate both front- and back-end operations while overseeing the manufacturing and delivery of made-to-order products. This streamlined approach not only enhances efficiency but also aligns with Prose’s commitment to sustainability by minimizing excess waste through its made-to-order manufacturing process.
Arnaud Plas, CEO and Co-Founder of Prose, sheds light on the transformative potential of the Singular platform, stating, “Since its inception in 2017, this platform has been the cornerstone of Prose’s mission to harness the power of AI, software, and hardware technologies to propel the beauty industry into the future.” Plas emphasizes Prose’s unwavering dedication to pioneering ‘haute personalization’ in both haircare and skincare domains, thereby setting a new benchmark for excellence within the industry.
With Singular at its helm, Prose embarks on a bold new chapter, envisioning a future where every beauty product and experience is as unique and individualized as the consumer it serves.