Hong Kong-based watch retailer, City Chain, has once again secured the prestigious “Brand of the Year Watch Retailer 2023-2024” award from the World Branding Forum (WBF). This accolade, earned multiple times, highlights City Chain’s enduring commitment to excellence within the watch retail industry.
The World Branding Forum, a global organization dedicated to advancing branding standards, orchestrates the World Branding Awards. Recognizing achievements of some of the world’s finest brands, the awards consider brand valuation, extensive market research, and online public voting. City Chain’s win signifies its outstanding reputation and brand excellence.
Receiving the “Brand of the Year Watch Retailer 2023-2024” award underscores City Chain’s dedication to delivering exceptional products and services, solidifying its position as a trusted leader in the watch industry. The company aims to continue providing high-quality timepieces and expanding its global influence, particularly across key Asian markets.
City Chain envisions watches evolving beyond mere timekeepers or fashion accessories, emphasizing the beauty of mechanical intricacies, craftsmanship, and the development of innovative materials. Committed to affordable luxury, the company caters to those who value quality, narrative, and specific environments where watches are designed to function.
Recent initiatives include introducing new German watch brands, such as Tutima Glashütte, Sinn, Hanhart, and Mühle-Glashütte, to its portfolio, complementing existing Japanese and Swiss brands.
About City Chain:
Established in 1985, City Chain is Hong Kong’s first watch retail chain and a wholly owned subsidiary of Stelux Holdings International Limited. Stelux, founded in 1963, is an integrated watch group with Swiss watch brands, including CYMA, Solvil et Titus, and Catena. Listed on the Hong Kong Stock Exchange (Stock Code: 00084.HK), Stelux has grown from a watch component manufacturer into a prominent player in the watch industry.
