The Carlyle Group is said to be in the preliminary stages of planning the sale of Every Man Jack, a men’s personal care brand that could be valued at approximately $400 million.
Carlyle has been in discussions with investment banks to appoint a financial advisor to oversee the sale process of Every Man Jack, which specializes in men’s grooming products made from natural ingredients. Founded in 2007 and based in Corte Madera, California, the company has expanded its presence both online and in major retailers such as Target and Walmart. Carlyle acquired a majority stake in Every Man Jack from founder Ritch Viola in 2020, and the company has since experienced significant growth, generating more than $100 million in annual revenue.
This potential sale comes as Carlyle shifts its investment focus away from U.S. consumer, media, and retail companies to focus on other sectors. The decision to explore a sale is not directly related to this shift in focus, as preparations to sell Every Man Jack began prior to this strategic shift due to the significant growth experienced under Carlyle’s ownership.